Are you frustrated with your affiliate programs? I used to be. Very frustrated! One day, in sheer desperation, I wrote to one of my affiliate programs and suggested that the market was now saturated with their product – it was no longer possible to sell it. The next day I received a very nice reply. [...]
Branding versus search engine optimization is a marketing dilemma that larger companies will need to come to grips with on the Internet. Often companies will need to decide whether to promote their own brand name as their main keyword phrase or optimize for a more generic keyword phrase. For instance, one search engine report states [...]
May 16
When it comes to making money online, there are a wide variety of web sites with different graphics and copy with some being very detailed and some not. The important thing is that both generate cash. If you have a home based internet business and are interested in marketing and selling your product, but don’t [...]
Objectives, strategies, and tactics (i.e. programs or action plans) – these are the parts of a solid strategic marketing plan. Your site objective defines the big picture, strategies provide the framework, and tactics fill in the details. Tactics are where the action takes place – these are the things you will do to bring your [...]
One of the most popular questions asked in online business forums or even by my customers and subscribers is this : “How the hell can I increase my sales?” or “I’ve got tons of visitors but nobody seems to be buying anything? What gives?” FISHNETS WITH HOLES? ANYONE?Getting traffic is not the be all and [...]