Archive for category Marketing Articles

10 Things You Must Know about Your Website

Whatever your business or service, if you want to succeed, you must understand your website. When you have a clear picture of who comes there, when, why, and how, you can make smarter marketing decisions. Here are some of the things you can find out with a web tracking system. 1. Number of page views [...]

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Are Your Prospects Walking Out on You?

After 11 years in sales, I’ve put together and delivered more sales presentations, briefings, and demos than I care to remember. But the nice thing about repetition is that after a few dozen presentations you get very good at reading body language. You can easily tell when the audience is engaged, when they’re confused, when [...]

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10 Ways To Get Your Ads Or Messages Noticed

Do you post to message boards, e-mail discussion lists, classified ads sites, FFA sites or newsgroups? People will usually read the subject line before they read your ad or message, so it’s important they get noticed. Below are ten simple, but powerful tips to get your ads or messages noticed. 1. Use extra white space [...]

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Being Passionate About Your Business

Being Passionate About Your Business By Bob Brolhorst A business friend of mine once told me, “You have a big ego when it comes to your business.” I agreed, although it sounded like he was criticizing me. Looking for an explanation, he said that my problem was that my ego would cause me to lose [...]

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Are You Losing Business?

As a small business owner, you are grateful for all of your clients or customers. But did you know that small business lose over 62% of sales because they don’t follow up? You are caught up in the business of running your business you don’t take the time to follow up with your clients. After [...]

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Why are you failing at Network Marketing?

If the person is not doing that well in network marketing compared to others, there is something definitely wrong. Perhaps the person needs to make some adjustments to finally get on the right track. Organizations involved in network marketing invest a lot in training the right people to get the message across to potential buyers. [...]

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Will Google’s Gmail spell trouble for Email Marketing.

We wait with baited breath for the anticipated launch of Google’s Gmail – a fre*e email account, capable of storing50,000 short, text only messages. That was not a misprint.Your inbox would be a full gigabyte (1000mb’s) of emails. Hot on the heels are Google’s rivals: Yahoo www.yahoo.comand Hotmail www.hotmail.com Yahoo has increased the size of [...]

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What Big Pharma Can Teach You About Niche Marketing

A recent newspaper review of a new book, Selling Sickness, got me thinking about niche marketing (The Globe and Mail, Saturday, August 6, 2005, D8-D9). The book in question considers case studies that purport to show how “Big Pharma” (the entire pharmaceutical industry, from manufacturers to drug salespeople) manipulates data to “create” a disease that [...]

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Making Your Sales Copy Sell… Even In A Recession

by Karon Thackston © 2002 http://www.copywritingcourse.com http://www.ktamarketing.com I was talking with a group of business associates the other day and one question popped up that was of particular interest. “Is everyone finding that sales come MUCH slower these days?” The answer from all on the call was a resounding yes! The next question won’t surprise [...]

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Bigmouthmedia On Board

Bigmouthmedia, the award-winning Search Engine Marketing company, has been selected to drive internet traffic to the National Express website. In an ever-increasing online marketplace, National Express hope to capture their share of the potential coach travel market amongst well known travel booking heavyweights such as Expedia and Lastminute.com. Kevin Milnes, Digital Marketing Manager at National [...]

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